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MUNICH – This year’s edition of ISPO Munich is hosting its annual ‘Brand New’ awards in a village dedicated to the industry’s most cutting edge innovations in sportswear start-ups, as well as a range of exciting developments across the sector as we move into 2016.

Developed to honour the most forward-thinking start-ups in the industry, the Brand New awards – which have seen around 400 companies nominated – are divided into nine categories: accessories, summer wear, winter wear, wheels, style, sportswear, digital, social awareness and overall winner.

In a first for the show, the winners in each of these categories – due to be announced at the show – will also exhibit at ISPO Shanghai in June, whilst also on display at the Brand New village in Munich (Hall B5). Not too far away in Hall C3, the ISPO Textrends platform is showcasing the most innovative materials and components for sportswear production.

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