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NEW DELHI – Sportswear brand Under Armour has announced that it will begin operations in India through a fully owned subsidiary which will be led by Tushar Goculdas, managing director of Under Armour India.

India is recognised as a burgeoning sportswear market and has, as such, attracted the attention of many leading brands. Only recently, Fila partnered with omni-channel platform provider Ace Turtle in an attempt to reach more than 100 million online shoppers in the country.

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