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AMSTERDAM – Global sustainability initiative Fashion for Good (FFG) has unveiled the latest batch of innovators to join its Accelerator Programme following an improv virtual selection process.

21 innovators were whittled down to 13 via an online webinar, as the Dutch organisation made the decision to cancel its ritual selection day event due to the coronavirus pandemic. 

“In this challenging time, our important work goes on,” said FFG’s managing director, Katrin Ley. The likes of Dryfiber, Oritain, Tinctorium and Imogo will benefit from an extended nine month incubation and scaling period that will test each start-ups commercial feasibility with work alongside leading brand partners.

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